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39837616
Global Business Today ISE
Nº de artículo:
39837616
COP 441180
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Global Business Today sets the standard for International Business courses and is the proven choice at both the undergraduate and graduate level.
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What Stands Out
Comprehensive Coverage
Global Business Today offers extensive insights into international business strategies, making it ideal for students and professionals seeking a thorough understanding of global commerce.
Current Trends
The 12th edition incorporates the latest global business trends and case studies, ensuring readers are equipped with up-to-date information critical for navigating today’s economic landscape.
Engaging Learning Tools
Features like discussion questions, real-world examples, and interactive exercises enhance learning, making complex concepts accessible and stimulating for students eager to grasp global business dynamics.
Detalles de producto
- Proven choice for International Business courses at undergraduate and graduate levels
- Timely, comprehensive, and practical content with a focus on the application of concepts
- Incorporates leading-edge research, current examples, and statistics for global trends and enterprise strategy
- 12th edition incorporates new scholarly research insights and covers all appropriate issues
- Content is regularly updated with current events, statistics, and examples
- Includes new opening and closing cases in most chapters, global EDGE™ features, and managerial implications in every chapter
| Publisher | McGraw Hill |
| Publication date | October 18, 2021 |
| Edition | 12th |
| Language | English |
| Print length | 640 pages |
| ISBN-10 | 1266103147 |
| ISBN-13 | 978-1266103148 |
| Item Weight | 3.13 pounds (1.42 kg) |
| Dimensions | 10.83 x 0.94 x 8.46 inches (27.5 x 2.4 x 21.5 cm) |
Who Should Buy?
-
Business Students
Ideal for undergraduate students studying business, providing foundational knowledge of global business practices and strategies.
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Educators and Instructors
Useful for educators seeking a comprehensive textbook for teaching global business concepts in their courses.
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Corporate Professionals
Recommended for professionals looking to enhance their understanding of global business trends and practices for career advancement.
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Advanced Scholars
May not provide the depth of analysis required for PhD candidates or advanced scholars in international business.
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Global Business Today ISE
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Training Editorial Review
The "Global Business Today ISE 12th Edition" has proven to be a surprisingly valuable asset for students and readers interested in international business. Many reviewers praised the book's condition upon arrival, highlighting that it arrived brand new despite being listed as used, which exceeded expectations given its affordable price. The text is well-composed, offering comprehensive coverage of important business topics like supply chain management, cultural Considerations, ethical dilemmas, and the dynamics of cross-functional teams. However, some users noted a significant drawback: the pages are quite thin, making the book prone to damage with regular use. Additionally, while the book provides up-to-date information, it is important to note that this edition is the International Student version and does not include access to online content, which could limit its usefulness for some readers. Some feedback also pointed out a perceived bias within the text against former President Trump, suggesting that the publishers intertwined personal viewpoints with educational material. Overall, this edition of "Global Business Today" serves as a solid reference for students but may require potential buyers to Consider their needs regarding online resources and durability. **
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ventajas
- Affordable price point
- Arrives in excellent condition, often like new
- Comprehensive coverage of relevant international business topics
- Up-to-date information regarding global events
Contras
- Pages are thin and may be easily damaged
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COP 441180
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características y beneficios
- Relevant, practical, and integrated solution for International Business courses
- Incorporates leading-edge research, up-to-date examples, and statistics
- Includes discussion of current events within the context of appropriate theory
- New insights from scholarly research have been incorporated
- Covers all appropriate issues
- Up-to-date with current events, statistics, and examples
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