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Management Information Systems: Managing the Digital Firm (15th Edition)
87% of respondents would recommend this to a friend
COP 399212
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Kenneth and Jane Laudon’s popular Management Information Systems: Managing the Digital Firm continues to define the way MIS courses are taught.
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- For courses in Management Information Systems (MIS) The authoritative, case-based view into how businesses leverage information systemsKenneth and Jane Laudon’s popular Management Information Systems: Managing the Digital Firm continues to define the way MIS courses are taught. Designed for business students, the text provides insight into how contemporary businesses leverage information technologies and systems to achieve corporate objectives. The new edition provides the most up-to-date and comprehensive overview of information systems used by businesses today, including all-new real-world cases and discussion of significant contemporary topics, from big data and the Internet of Things (IoT) to machine learning and DevOps.Featuring comprehensive coverage of new technologies and applications, while also considering their impact on business models and decision-making, Management Information Systems enhances learning through vivid examples designed to capture the imaginations of all students. As they build sought-after skills for the modern workplace, students will learn to lead management discussions and drive decisions about their firm’s information systems.Also available with MyLab MISMyLabTM MIS is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.Note: You are purchasing a standalone product; MyLab does not come packaged with this content. Students, if interested in purchasing this title with MyLab, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information.If you would like to purchase both the physical text and MyLab, search for:013474599X / 9780134745992 Management Information Systems: Managing the Digital Firm Plus MyLab MIS with Pearson eText -- Access Card Package, 15/ePackage consists of:0134639715 / 9780134639710 Management Information Systems: Managing the Digital Firm 0134639995 / 9780134639994 MyLab MIS with Pearson eText -- Access Card -- for Management Information Systems: Managing the Digital Firm
| Publisher | Pearson |
| Publication date | January 1, 2017 |
| Edition | 15th |
| Language | English |
| Print length | 648 pages |
| ISBN-10 | 9780134639710 |
| ISBN-13 | 978-0134639710 |
| Item Weight | 3.09 pounds (1.4 kg) |
| Dimensions | 10.9 x 8.6 x 1 inches (27.7 x 21.8 x 2.5 cm) |
Who Should Buy?
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Business Students
Ideal for undergraduates studying business, providing crucial insights into digital firm management and information systems.
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IT Professionals
Suitable for IT specialists seeking to understand the integration of information systems in organizational strategy.
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Corporate Leaders
Valuable for executives managing digital transformation, offering strategies to leverage information systems for competitive advantage.
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Casual Readers
Not suited for casual readers as it delves deeply into technical and managerial aspects of information systems.
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Information Management Editorial Review
The Management Information Systems: Managing the Digital Firm 15th Edition is a useful textbook that provides a lot of good information and insights in terms of IS. It is a good basic information technology book and offers a cheaper option compared to college book stores.
Customer Reviews & Ratings
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5 estrella
73%
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4 estrella
13%
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3 estrella
4%
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2 estrella
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1 estrella
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ventajas
- Useful textbook with good information and insights
- Cheaper option compared to college book stores
- Available as a Kindle version
Contras
- Some instances of poor quality (stickiness, torn pages)
Product Price History
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COP 399212
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características y beneficios
- Authoritative, case-based view into how businesses leverage information systems
- Comprehensive overview of information systems used by businesses today
- Coverage of new technologies and applications
- Enhances learning through vivid examples
- Helps students develop sought-after skills for the modern workplace
- Designed to capture the imaginations of all students
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